A new report of public-facing blogs reveals key findings:
- 57 percent of nation’s top 100 charities have public facing blogs
- 42 percent of higher education sector have blogs
- 16 percent of Fortune 500 companies have blogs
Some other key findings include:
- 28 percent of Fortune 500’s blogs link to Twitter accounts (others have accounts but no links to blogs)
- Over 90 percent of the Fortune 500’s blogs take comments, have RSS feeds and take email subscriptions.
- 10 percent of Fortune 500’s blogs link to podcasts
- 21 percent of Fortune 500’s include videos
Click here to download full study
Findings will be published in the upcoming issue of the Society for New Communication’s Research’s Journal of New Communications Research. They will present findings via a web-based briefing.
